Can Cat Videos Induce Phubbing?
Have you ever thought of how content affects your habits in relation to technology? On your Twitter, on your Facebook, on your fitness tracker, or on your mobile games content is arranged to increase the time you spend on these platforms. Snaps, statuses, infinite scroll, feedback forms (such as likes) are all designed to get the users hooked on these services. In my latest research, I study how content type affects use habits and use intensity on Facebook. The results show that fun content is more prominent in its effects on intense and habitual use. Getting curious?
The Effects of Content on Technology Habits
Have you ever thought of how content affects your habits in relation to technology? On your Twitter, on your Facebook, on your fitness tracker, or on your mobile games content is arranged to increase the time you spend on these platforms. Snaps, statuses, infinite scroll, feedback forms (such as likes) are all designed to get the users hooked on these services. In my latest research, I study how content type affects use habits and use intensity on Facebook. The results show that fun content is more prominent in its effects on intense and habitual use. Getting curious?
Link to full article: PACIS 2020 Proceedings or ResearchGate.
Tool or Toy?
August, 2019
Users may conceive gamified systems as a useful instrument or as a game. We analyze how this differing conceptions may affect the use experience, and see tailorable interfaces as a solution. You can read more at International Journal of Information Management.
Dual Information Systems
June, 2019
Contemporary technologies can provide both pleasure and utility to their users. Therefore, it is necessary to break preconceptions such as hedonic and utilitarian classification of information systems. It is time to start seeing the dual face of technologies. To see more of our discussion and get a bird’s-eye view of the multipurpose information systems, please check the AMCIS 2019 Proceedings or ResearchGate.
Transformation of Technologies
January, 2018
How do people earn money on Twitter? The advertising landscape on social media and transformation of these services. Read more on: ResearchGate
Identity Use on Social Media
February, 2016
"Situations in the presence of others play a role in the mediation of identities or presentation of self. Bisecting their identity into public and private self, individuals deliberately adjust their images by assuming situational attributes to their public identity in the presence of others in order to appear desirable to them. Private self, relative to public self, then becomes the preparation phase for the performance to be given." I am looking forward to developing this work further: Identity Use and Misuse on Twitter